Privacy Policy
1. Introduction
This Privacy Policy explains how information is collected, used, and protected in connection with the Vacation Owners Study (VOS). The Vacation Owners Study is wholly owned and operated by KwikChex Ltd (“KwikChex”, “we”, “our”, or “us”) and is designed as an independent research initiative. We are committed to safeguarding your privacy and handling data in a transparent and responsible manner, consistent with applicable data protection laws, including the UK GDPR.
2. Purpose of This Study
The Vacation Owners Study collects information to better understand how timeshare and vacation ownership is experienced across a broad range of participants. The study is intended for:
- Research and analysis
- Identifying trends and patterns
- Producing aggregated insights
This website is not designed for sales, marketing, or solicitation purposes.
3. Information We Collect
a. Survey Responses
We collect the information you choose to provide when completing the study, which may include:
- Ownership type and structure
- Usage patterns and travel habits
- Experiences with reservations, fees, and ownership
- Perspectives on resale, transfer, or exit
- Overall satisfaction and areas of concern
b. Optional Information
You may voluntarily provide:
- Name or contact details
- Interest in follow-up communication
Providing this information is optional and not required to participate.
c. Technical Data
We may collect limited technical data to support the website, such as device and browser type, general (non-precise) location, and site usage patterns. This data is used in aggregate and does not identify you personally.
4. How We Use Your Information
We use collected information to analyze responses across participants, identify trends and insights, and produce research summaries and reporting.
We do not:
- Sell your information
- Use your responses for direct marketing
- Share your personal data with third parties without your consent
Your information will only be used in connection with the purpose of this study or to respond to inquiries you initiate.
5. Data Confidentiality and Anonymization
We take steps to ensure that individual responses are kept confidential, data is aggregated wherever possible, and published insights do not identify participants.
Any illustrative comments or examples will not include personally identifiable information unless explicit consent is provided.
6. Legal Basis for Processing
We process personal data based on:
- Consent – where you voluntarily participate in the study
- Legitimate interest – in conducting research and improving understanding of consumer experiences
7. Data Sharing
We do not share your personal data with third parties except where required by law, where you have provided explicit consent, or with trusted service providers supporting the website (e.g., hosting).
8. Data Retention
We retain data only as long as necessary to complete the research and analysis and maintain supporting records. Data may be retained in anonymized form for longer-term research purposes.
9. Your Rights
Under applicable data protection laws, you have the right to access, correct, delete, or restrict the processing of your data. You also have the right to withdraw consent at any time.
To exercise these rights, please contact us using the details below.
14. Contact Information
For questions about this Privacy Policy or your data:
KwikChex Ltd
Exchange House
12–14 The Crescent
Taunton, Somerset
TA1 4EB
United Kingdom
Email: info@kwikchex.com
The Vacation Owners Study is powered by KwikChex, supporting independent research, verification, and data-driven insight across consumer-focused industries.